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April 25-28: The Largest International Arab Gathering for the Poultry Industry to Convene in Egypt

Prof. Mohammad Shakal

Dr. Mohamed Abdel Salam Shakal, Professor of Poultry Diseases at the Faculty of Veterinary Medicine, Cairo University, and Chairman of the Arab Regional Poultry Conference, announced that the Third Arab Regional Poultry Conference will be held in Hurghada from April 25-28. The event is organized in collaboration with the Food and Agriculture Organization (FAO), organizations affiliated with the Arab League, and the Union of Arab Universities.

VIV Asia Kicks Off with Aquaculture Conferences and Poultry Industry Panel

VIV Asia 1 VIV Asia in Bangkok commenced its activities with a series of pre-exhibition conferences held a day before the official opening. These sessions focused on the latest advancements in aquaculture, bringing together experts to discuss industry trends and innovations.

Dean Emeritus Dr. Nuhad Daghir honored on his 90th Birthday

Dean Emeritus Dr. Nuhad Daghir

A group of alumni from the Faculty of Agriculture and Food Sciences (FAFS) at the American University of Beirut (AUB) celebrated the 90th birthday of Dean Emeritus Dr. Nouhad Daghir on Monday, February 24, 2025. The event, coordinated with the dean, Dr. Ammar Olabi and the FAFS Chapter of the Worldwide Alumni Association of AUB (WAAAUB), was held at Feluka Restaurant at the Sporting Club in Beirut. Several alumni joined the celebration virtually from the United States, Australia, and Portugal.

Hubbard LLC: New Management Team at Walpole R&D Operations

United States – Hubbard LLC in Walpole (NH) has introduced a new management structure, with Christopher Malcolm now leading the team as Director of R&D Operations. Christopher has been with Hubbard for five years and previously managed the Laboratory & Quality team.

The transition with Christopher’s predecessor Lucas Harrington has been seamless. We thank Lucas for his five dynamic years of modernising and expanding the R&D program and wish him all the best in his new role at our sister company Aviagen®.

2025 IPPE Has Great Turnout, Fostering Innovation and Business Connections

The turnout for the 2025 International Production & Processing Expo (IPPE) has been great, with right at 31,000 poultry and egg, meat and feed industry attendees from all over the world. The show has 598,473 square feet of exhibit space and 1,386 exhibitors, and the trade show floor has been bustling with robust crowds, busy exhibitors and enthusiasm evident throughout the trade show floor. Sponsored by the U.S. Poultry & Egg Association, American Feed Industry Association and the Meat Institute, IPPE is the world's largest annual poultry and egg, meat and animal food industry event of its kind.

VIV Asia 2025: High-level Seminars on Sustainable Animal Farming, Biosecurity, Disease Prevention and More

viv150 With over 150 curated sessions led by 300 industry experts, VIV Asia 2025 provides an unparalleled platform for knowledge-building and networking

Bangkok, Thailand – VIV Asia 2025, the premier international trade show for the animal protein production and processing industry is set to return this year in co-location with Meat Pro Asia and Horti Agri Next (HAN) Asia, with an expanded focus on sustainable solutions. This year’s edition will feature a series of high-level seminars that will address pressing challenges in modern livestock production, including disease prevention, regenerative agriculture, and biosecurity. These seminars will provide a platform for in-depth discussions, knowledge-sharing, and collaboration among industry professionals, all with the shared goal of shaping the future of animal farming.

UTRIX Opens Subsidiary in Abu Dhabi

UTRIX s.a.l. is pleased to announce the incorporation of a new subsidiary in Abu Dhabi (Al Ain), UTRIX Animal Nutrition for the Trading L.L.C/ S.P.C. This new subsidiary, referred to as UTRIX Animal Nutrition, will serve as a platform to disseminate UTRIX's innovative feed solutions and expert technical services across the GCC countries.

EggMeat 2025 Symposium Announced for September 2025 in Zadar, Croatia

eggmeat25 horizontalna v1.1 color The Croatian branch of the World’s Poultry Science Association (WPSA) has officially announced the XXth European Symposium on the Quality of Eggs and Egg Products and the XXVIth European Symposium on the Quality of Poultry Meat. The event will take place in Zadar, Croatia, from September 14 to 17, 2025.

UTRIX Opens Subsidiary in Abu Dhabi

Utrix UTRIX s.a.l. is pleased to announce the incorporation of a new subsidiary in Abu Dhabi (Al Ain), UTRIX Animal Nutrition for the Trading L.L.C/ S.P.C. This new subsidiary, referred to as UTRIX Animal Nutrition, will serve as a platform to disseminate UTRIX's innovative feed solutions and expert technical services across the GCC countries.

VIV SELECT TÜRKİYE 2025

vivturkeylogo 150 VIV Select Türkiye, organized by HKF Trade Fairs with UFI (The Global Association of the Exhibition Industry) approval and the license of VNU Exhibitions of the Netherlands, will take place for the 11th time during April 24 to 26, 2025.

The fair will be held at the Istanbul Expo Center and will unite professionals from the entire sector, offering new business opportunities. VIV Select Türkiye 2025 will be the place to find out about the latest products and innovations and establish new connections.

Bovine and Ovine Magazine

MEDIA INFORMATION 2025

Established in 1995, Bovine & Ovine MIDDLE EAST & NORTH AFRICA is the leading Arabic magazine of its kind in the world.

It is published every three months and distributed throughout the Middle East and North Africa. Each issue is printed in a run of 25000 copies.
The distribution breakdown, per issue, for theBovine & Ovine MIDDLE EAST & NORTH AFRICA magazine during 2024 was as follows:

Subscribers in the Middle East and North Africa	22,580
Subscribers in American and European countries	1,200
Subscribers in other countries (including Turkey, Iran…)	1,500
Extra copies distributed in the Regional & International Poultry Fairs	2,500
Extra free copies through our representatives	2,150
TOTAL	29,437

SUBSCRIBERS, divided by countries and professional backgrounds


Egypt	2708	850	283	660	802	5303
Lebanon	143	100	133	200	79	655
Syria	12	14	40	10	72	148
Jordan	900	700	230	330	189	2349
Iraq	520	302	158	120	255	1355
KSA	1092	380	330	400	590	2792
Sudan	135	160	63	94	120	572
Other GCC	318	483	103	189	510	1603
Palestine	5	10	3	-	10	28
Algeria	191	301	58	96	258	904
Libya	95	107	19	50	148	419
Tunisia	128	150	6	89	96	469
Morocco	177	199	49	91	98	614
TOTAL	6062	7061	1576	2426	5455	22580

Agr.Eng & Vets: including agriculture engineers and veteranians.
Farmers: including all farmers (Graduates or not)
Intergated: Integrated poultry groups: including Breeders, hatcheries and integrated farms.
Techno-Com.: including commercial agencies, and technico-commercial agents.
Institutions: These figures include government institutions, associations, universities and others.

Main Topics of 2025

Jan-Mar:

Bovine respiratory disease
Mastitis in dairy herd
Horse husbandary

Apr- Jun:

Genetic selection for improved milk production
Feed additives related problems in cattle
Camel breeding

Jul-Sept:

Bovine spongiform encephalopathy disease
Good management practices in dairy farms
Best ventilation practices

Oct-Dec:

Foot and mouth disease
Acidosis and rumen health in cows
Sheep and goat breeding

N.B.:
- All materials should be received at the beginning of the month preceding the issue date (for example Jan- Mar materials should be received beginning of December)
- «Bovine & Ovine Middle East & North Africa» will cover the most important International and regional fairs in 2025.

Magazine's Technical Data

Dimensions:	20.4 x 26.6 cm
Line screen size:	19 x 26 cm
Bleed size:	21.4 x 27.6 cm
Trim size:	20.4 x 26.6 cm
Paper:	Coated 90 grams
Printing process:	Offset
Lines per inch:	120-150 I.p.i
Cover:	Coated 200-250 grams 4 colors - UV covering outside.

The files should be compatible with Adobe Photoshop and PDF.

Hard-copy Advertisement Rates

Page size	Description	Size (W x H cm)	U.S.$
1/1 page	Inside cover	20.4 x 26.6	4000
1/1 page	Inside page	20.4 x 26.6	3600
2/3 page	Horizontal	18.0 x 16.0	2700
2/3 page	Vertical	12.0 x 23.0	2700
1/2 page	Horizontal	18.0 x 12.0	2350
1/2 page	Vertical	09.0 x 23.0	2350
1/3 page	Horizontal	18.0 x 8.0	1600
1/3 page	Vertical	6.0 x 23.0	1600
1/4 page	Horizontal	18.0 x 6.0	1350
1/4 page	Vertical	9.0 x 12.0	1350
1/8 page	Square	6.0 x 6.0	850

Digital Advertisement Rates

Website prices (In US Dollars)

Our website page (https://www.meap.net), with its responsive design, is one of the most visited Poultry Website covering the Pan-Arab regions. The "actual" or "live" number of visitors accessing the website, at the same time as you, is displaced on the right column of your PC monitor or on the bottom of your mobile screen.

Our daily average visitors during 2024 was around 425 visitors per day.

	Price in US $ for a period of				W x H
Advert Position	1 month	2 months	6 months	1 year	Size in Px
Top Banner	1000	1800	4000	6000	400x100
Gold Sponsor	500	900	2000	3000	150x75
Sponsors	350	600	1350	2000	150x75
Buy & Sell	Free	Free	Free	Free	200x300
Shows and conferences	Free	Free	Free	Free	500x120
Hardcopy advertisers would get complimentary digital advertising.

	Price in US $ for a period of				W x H
Advert Position	1 month	2 months	6 months	1 year	Size in Px
Banner between the articles	200	340	420	500	1000 x 200
Premium sponsor (first logos)	150	300	315	450	75 x 75
Sponsor (logo on the bottom of the newsletter)	100	170	210	250	75 x 75

Continuity offer

Regular advertisers placing ads in all issues of the magazine year after year with no interruption are not subject to the yearly increase in advertising rates.

Contacts

Head Office:

BEIRUT - LEBANON. MEAP - P.O. Box: 90/1170 Jdeidet El Metn
Metn 1202-2090 Lebanon Tel:(+961) 1 896478 (+961) 1 897259
Website: https://www.meap.net

Department	Contact person	Email box address
Administration	Ms. Maha Abdallah	This email address is being protected from spambots. You need JavaScript enabled to view it.
Marketing and sales	Ms. Amal Makhoul	This email address is being protected from spambots. You need JavaScript enabled to view it.
Editor in Chief	Ms. Myriam Saleh	This email address is being protected from spambots. You need JavaScript enabled to view it.
Articles (Scientific content)	Ms. Rita Tohme	This email address is being protected from spambots. You need JavaScript enabled to view it.
Subscriptions and distribution	Ms. Cendrella Wehbeh	This email address is being protected from spambots. You need JavaScript enabled to view it.

Liaison offices

United Arab Emirates:
Nutreema Advertising (L.L.C.) 
Mrs. Rima Sayegh Janho
Dahi Khalfan Tamim Bldg.
Deira Al-Garhoud - Dubai
Tel: + 971 4 2959969
Mobile: +971 50 6243634
E-mail: This email address is being protected from spambots. You need JavaScript enabled to view it.

ITALY :
Mr. Ghassan A. sayegh
Strada Canova, 52
I- 46047 Porto Mantovano (MN)
Mobile: +393479907078
E-mail: This email address is being protected from spambots. You need JavaScript enabled to view it.

FRANCE:
Dr. Fadi A. Sayegh
39 bis Bd Exelmans (75016 Paris).
E-mail: This email address is being protected from spambots. You need JavaScript enabled to view it.

CYPRUS :
MEAP CYPRUS Ltd.
P.O. Box: 51825 Limassol 3508
E-mail:This email address is being protected from spambots. You need JavaScript enabled to view it.