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2025 IPPE Has Great Turnout, Fostering Innovation and Business Connections

IPPE logoThe turnout for the 2025 International Production & Processing Expo (IPPE) has been great, with right at 31,000 poultry and egg, meat and feed industry attendees from all over the world. The show has 598,473 square feet of exhibit space and 1,386 exhibitors, and the trade show floor has been bustling with robust crowds, busy exhibitors and enthusiasm evident throughout the trade show floor. Sponsored by the U.S. Poultry & Egg Association, American Feed Industry Association and the Meat Institute, IPPE is the world's largest annual poultry and egg, meat and animal food industry event of its kind.

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VIV Asia 2025: High-level Seminars on Sustainable Animal Farming, Biosecurity, Disease Prevention and More

viv150With over 150 curated sessions led by 300 industry experts, VIV Asia 2025 provides an unparalleled platform for knowledge-building and networking

Bangkok, Thailand – VIV Asia 2025, the premier international trade show for the animal protein production and processing industry is set to return this year in co-location with Meat Pro Asia and Horti Agri Next (HAN) Asia, with an expanded focus on sustainable solutions. This year’s edition will feature a series of high-level seminars that will address pressing challenges in modern livestock production, including disease prevention, regenerative agriculture, and biosecurity. These seminars will provide a platform for in-depth discussions, knowledge-sharing, and collaboration among industry professionals, all with the shared goal of shaping the future of animal farming.

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UTRIX Opens Subsidiary in Abu Dhabi

utrixlogo 150UTRIX s.a.l. is pleased to announce the incorporation of a new subsidiary in Abu Dhabi (Al Ain), UTRIX Animal Nutrition for the Trading L.L.C/ S.P.C. This new subsidiary, referred to as UTRIX Animal Nutrition, will serve as a platform to disseminate UTRIX's innovative feed solutions and expert technical services across the GCC countries.

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EggMeat 2025 Symposium Announced for September 2025 in Zadar, Croatia

eggmeat25 horizontalna v1.1 colorThe Croatian branch of the World’s Poultry Science Association (WPSA) has officially announced the XXth European Symposium on the Quality of Eggs and Egg Products and the XXVIth European Symposium on the Quality of Poultry Meat. The event will take place in Zadar, Croatia, from September 14 to 17, 2025.

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UTRIX Opens Subsidiary in Abu Dhabi

UtrixUTRIX s.a.l. is pleased to announce the incorporation of a new subsidiary in Abu Dhabi (Al Ain), UTRIX Animal Nutrition for the Trading L.L.C/ S.P.C. This new subsidiary, referred to as UTRIX Animal Nutrition, will serve as a platform to disseminate UTRIX's innovative feed solutions and expert technical services across the GCC countries.

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VIV SELECT TÜRKİYE 2025

vivturkeylogo 150VIV Select Türkiye, organized by HKF Trade Fairs with UFI (The Global Association of the Exhibition Industry) approval and the license of VNU Exhibitions of the Netherlands, will take place for the 11th time during April 24 to 26, 2025.

The fair will be held at the Istanbul Expo Center and will unite professionals from the entire sector, offering new business opportunities. VIV Select Türkiye 2025 will be the place to find out about the latest products and innovations and establish new connections.

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IPPE 2025

ippelogo 150IPPE's extensive range of solutions draws industry leaders worldwide committed to business development, implementing best practices, updating operations and remaining competitive. Attending IPPE will allow you to build relationships, find new suppliers and vendors, and connect with your colleagues in one place at one time.

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Manaseer Industrial Complex Launches Animax Products: A Global Step Towards Food Sustainability for Jordanian Products

MicrosoftTeams image 150Manaseer Industrial Complex, a key subsidiary of the Manaseer Group, is thrilled to announce the launch of Animax+ and Animax++—two groundbreaking animal feed additives designed to revolutionize livestock nutrition. These innovative products significantly reduce toxins in animal feed and enhance animal’s health.

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The 79th Edition of the International Livestock Exhibition - CremonaFiere: A Big Success as Usual

cremonalogo 150The 79th Edition of the International Livestock Exhibition - CremonaFiere: A Big Success as Usual

The 79th edition of the International Livestock Exhibition at CremonaFiere, held from November 28 to 30, 2024, concluded with great success, continuing its legacy as one of the most prominent events in the global dairy farming and livestock industry. This prestigious annual event attracted a large number of visitors and participants, further cementing its position as a cornerstone of the industry. The exhibition showcased over 800 exceptional animals, including Holstein, Red Holstein, Jersey, and Bruna cattle.

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Lallemand: Day Two Highlights of the Ruminant Expert Tour Symposium Alexandria, Egypt – November 20, 2024

joudatThe second day of the Ruminant Expert Tour Symposium, organized by Lallemand Animal Nutrition, featured a dynamic mix of practical learning and advanced discussions in Alexandria.

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PaintingPoultry500

PoultryMeNa1000

MEDIA INFORMATION 2025

 

Established in 1979, POULTRY  MIDDLE EAST & NORTH  AFRICA is the leading Arabic magazine of its kind in the world.

It is published every two months and distributed throughout the Middle East and North Africa. Each issue is printed in a run of 30000 copies.
The distribution breakdown, per issue, for the POULTRY MIDDLE EAST & NORTH AFRICA magazine during 2024 was as follows:


Subscribers in the Middle East and North Africa 22,580
Subscribers in American and European countries 1,200
Subscribers in other countries (including Turkey, Iran…) 1,500
Extra copies distributed in the Regional & International Poultry Fairs 2,500
Extra free copies through our representatives 2,150
TOTAL 29,437
 

INDEX

 

 SUBSCRIBERS, divided by countries and professional backgrounds

 

ds vets01

ds farmers01

ds integrated01

ds tecno01

ds institutions01

ds total01

Egypt 3537 3359 436 721 1994 10047
Lebanon 277 459 29 139 257 1161
Syria 47 74 24 19 52 216
Jordan 517 670 97 199 564 2047
Iraq 248 481 77 133 567 1506
KSA 387 608 612 606 781 2994
Sudan 135 160 63 94 120 572
Other GCC 318 483 103 189 510 1603
Palestine 5 10 3 - 10 28
Algeria 191 301 58 96 258 904
Libya 95 107 19 50 148 419
Tunisia 128 150 6 89 96 469
Morocco 177 199 49 91 98 614
TOTAL 6062 7061 1576 2426 5455 22580
Agr.Eng & Vets: including agriculture engineers and veteranians.
Farmers:  including all farmers (Graduates or not)
Intergated: Integrated poultry groups: including Breeders, hatcheries and integrated farms.
Techno-Com.: including commercial agencies, and technico-commercial agents.
Institutions: These figures include government institutions, associations, universities and others.
 

 Main Topics of 2025

Jan-Feb:
  • Techniques for determining the gender in eggs before hatching
  • International and local regulations for animal farming: A comprehensive overview
  • Feed prices and availability in 2025
  • Fish farms best practices
Mar-Apr:
  • The effect of light on chicks growth
  • The importance of hygiene in farms
  • Growth promoters impact on farm production
  • Day old chick handling and transportation
May-June:
  • Quality of water in breeding chicken
  • Most common chicken diseases and their treatments
  • Emerging diseases in Poultry farms in the MENA region
  • Broilers management successful tips
Jul-Aug:
  • Biosecurity Measures: Safeguarding Poultry Farms from Disease Outbreaks
  • The Impact of Avian Influenza on MENA’s Poultry Industry
  • Poultry Market Dynamics: Understanding Consumer Preferences in the Middle East
Sept-Oct:
  • Egg Production and Quality Control
  • Enhancing Poultry Health Through Probiotics
  • Poultry feed related problems
  • Poultry Waste Recycling: Turning By-products into Sustainable Resources
Nov-Dec:
  • Integrating Solar Energy into Poultry Farms: Reducing Costs and Boosting Sustainability
  • Organic Poultry farming
  • The Economics of Broiler Farming: Increasing Profitability in MENA Markets

N.B.:
- All materials should be received at the beginning of the month preceding the issue date (for example Jan- Feb materials should be received beginning of December)
- «Poultry Middle East & North Africa» will cover the most important International and regional fairs in 2025.

 

 Yearbook 2025 of International Suppliers

yb2024This poultry yearbook, with Comprehensive profiles, activities, and news of major international Poultry companies in the Middle East and North Africa, is an essential guide for the industry. It enhances communication between advertisers and readers, acting as a key link between suppliers and regional representatives or distributors.

Designed as an advertisers’ encyclopedia, it offers a valuable resource for learning about international Poultry companies. Printed on deluxe-coated paper and machine-sewn for durability, the yearbook invites companies to share important information with potential and existing customers.
Advertisers receive free pages to showcase their products and profiles alongside paid ads.

 

MEAP’s Biweekly Newsletter​

Your essential connection to the latest news in animal science and agriculture.​ ​
Every issue features timely updates and fresh insights into the latest advancements, research breakthroughs and emerging trends shaping the industry.
​Expert articles, in-depth reports and critical industry news covering everything from animal welfare to sustainable farming practices.​
Whether you are a seasoned professional or passionate about animals, MEAP’s biweekly newsletter keeps you informed and engaged in this ever-evolving field.​ The newsletter is enhanced by real-time news shared on MEAP’s WhatsApp channel.​
Stay connected and lead the way with MEAP’s newsletter!​

(See the digital advertisement rates below for sponsoring)
 

 Magazine's Technical Data


Dimensions: 20.4 x 26.6 cm
Line screen size: 19 x 26 cm 
Bleed size: 21.4 x 27.6 cm 
Trim size: 20.4 x 26.6 cm 
Paper: Coated 90 grams 
Printing process: Offset 
Lines per inch: 120-150 I.p.i
Cover:  Coated 200-250 grams 4 colors - UV covering outside.
The files should be compatible with Adobe Photoshop and PDF.
 

Hard-copy Advertisement Rates

Page size Description Size (W x H cm) U.S.$ 
1/1 page Inside cover 20.4 x 26.6 4600
1/1 page Inside page 20.4 x 26.6 4200
2/3 page Horizontal 18.0 x 16.0 3000
2/3 page Vertical 12.0 x 23.0 3000
1/2 page Horizontal 18.0 x 12.0 2700
1/2 page Vertical 09.0 x 23.0 2700
1/3 page Horizontal 18.0 x 8.0 1850
1/3 page Vertical 6.0 x 23.0 1850
1/4 page Horizontal 18.0 x 6.0 1600
1/4 page Vertical 9.0 x 12.0 1600
1/8 page Square 6.0 x 6.0 800
 

 Digital Advertisement Rates 

Website prices (In US Dollars)

Our website page (https://www.meap.net), with its responsive design, is one of the most visited Poultry Website covering the Pan-Arab regions. The "actual" or "live" number of visitors accessing the website, at the same time as you, is displaced on the right column of your PC monitor or on the bottom of your mobile screen.

Our daily average visitors during 2024 was around 425 visitors per day.


  Price in US $ for a period of W x H 
Advert Position 1 month 2 months 6 months 1 year Size in Px
Top Banner 1000 1800 4000 6000 400x100
Gold Sponsor 500 900 2000 3000 150x75
Sponsors 350 600 1350 2000 150x75
Buy & Sell Free Free Free Free 200x300
Shows and conferences Free Free Free Free 500x120
Hardcopy advertisers would get complimentary digital advertising.  

Biweekly Newsletter Advertisements

Distributed every 2 weeks to more than 12,000 addresses throughout the Middle East and North Africa, our newsletter features up to date information about market trends, raw material costs and the latest agriculture news. The newsletter features as well the future articles of the hardcopy magazine.

  Price in US $ for a period of W x H

Advert Position

1 month 2 months 6 months 1 year Size in Px
Banner between the articles 200 340 420 500 1000 x 200
Premium sponsor (first logos) 150 300 315 450 75 x 75
Sponsor (logo on the bottom of the newsletter) 100 170 210 250 75 x 75
 
Continuity offer
 Regular advertisers placing ads in all issues of the magazine year after year with no interruption are not subject to the yearly increase in advertising rates.
 

Contacts

Head Office:


BEIRUT - LEBANON. MEAP - P.O. Box: 90/1170 Jdeidet El Metn
Metn 1202-2090 Lebanon Tel:(+961) 1 896478 (+961) 1 897259
Website: https://www.meap.net

 Department Contact person  Email box address
Administration Ms. Maha Abdallah This email address is being protected from spambots. You need JavaScript enabled to view it.
Marketing and sales Ms. Amal Makhoul This email address is being protected from spambots. You need JavaScript enabled to view it.
Editor in Chief Ms. Myriam Saleh This email address is being protected from spambots. You need JavaScript enabled to view it.
Articles (Scientific content) Ms. Rita Tohme This email address is being protected from spambots. You need JavaScript enabled to view it.
Subscriptions and distribution Ms. Cendrella Wehbeh This email address is being protected from spambots. You need JavaScript enabled to view it.


Liaison offices

 United Arab Emirates:
      Nutreema Advertising (L.L.C.) ​
      Mrs. Rima Sayegh Janho ​
      Dahi Khalfan Tamim Bldg.
      Deira Al-Garhoud - Dubai ​
      Tel: + 971 4 2959969 ​
      Mobile: +971 50 6243634 ​
      E-mail: This email address is being protected from spambots. You need JavaScript enabled to view it.

​ITALY :​
     Mr. Ghassan A. sayegh
     
Strada Canova, 52 ​
      I- 46047 Porto Mantovano (MN) ​
      Mobile: +393479907078 ​
      E-mail: This email address is being protected from spambots. You need JavaScript enabled to view it.​ 

FRANCE​: 
      Dr. Fadi A. Sayegh
      39 bis Bd Exelmans (75016 Paris).
      E-mail: This email address is being protected from spambots. You need JavaScript enabled to view it.

CYPRUS :
      MEAP CYPRUS Ltd.
      P.O. Box: 51825 Limassol 3508 ​
      E-mail:This email address is being protected from spambots. You need JavaScript enabled to view it.

 

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