The turnout for the 2025 International Production & Processing Expo (IPPE) has been great, with right at 31,000 poultry and egg, meat and feed industry attendees from all over the world. The show has 598,473 square feet of exhibit space and 1,386 exhibitors, and the trade show floor has been bustling with robust crowds, busy exhibitors and enthusiasm evident throughout the trade show floor. Sponsored by the U.S. Poultry & Egg Association, American Feed Industry Association and the Meat Institute, IPPE is the world's largest annual poultry and egg, meat and animal food industry event of its kind.
With over 150 curated sessions led by 300 industry experts, VIV Asia 2025 provides an unparalleled platform for knowledge-building and networking
UTRIX s.a.l. is pleased to announce the incorporation of a new subsidiary in Abu Dhabi (Al Ain), UTRIX Animal Nutrition for the Trading L.L.C/ S.P.C. This new subsidiary, referred to as UTRIX Animal Nutrition, will serve as a platform to disseminate UTRIX's innovative feed solutions and expert technical services across the GCC countries.
The Croatian branch of the World’s Poultry Science Association (WPSA) has officially announced the XXth European Symposium on the Quality of Eggs and Egg Products and the XXVIth European Symposium on the Quality of Poultry Meat. The event will take place in Zadar, Croatia, from September 14 to 17, 2025.
UTRIX s.a.l. is pleased to announce the incorporation of a new subsidiary in Abu Dhabi (Al Ain), UTRIX Animal Nutrition for the Trading L.L.C/ S.P.C. This new subsidiary, referred to as UTRIX Animal Nutrition, will serve as a platform to disseminate UTRIX's innovative feed solutions and expert technical services across the GCC countries.
VIV Select Türkiye, organized by HKF Trade Fairs with UFI (The Global Association of the Exhibition Industry) approval and the license of VNU Exhibitions of the Netherlands, will take place for the 11th time during April 24 to 26, 2025.
IPPE's extensive range of solutions draws industry leaders worldwide committed to business development, implementing best practices, updating operations and remaining competitive. Attending IPPE will allow you to build relationships, find new suppliers and vendors, and connect with your colleagues in one place at one time.
Manaseer Industrial Complex, a key subsidiary of the Manaseer Group, is thrilled to announce the launch of Animax+ and Animax++—two groundbreaking animal feed additives designed to revolutionize livestock nutrition. These innovative products significantly reduce toxins in animal feed and enhance animal’s health.
The 79th Edition of the International Livestock Exhibition - CremonaFiere: A Big Success as Usual
The second day of the Ruminant Expert Tour Symposium, organized by Lallemand Animal Nutrition, featured a dynamic mix of practical learning and advanced discussions in Alexandria.About the Magazine
Bovine&Ovine
Middle East & North Africa is the premier trade magazine dedicated to the Bovine & Ovine industry across the MENA region. It covers key topics such as production, health, nutrition, equipment, and market trends, and serves as a vital resource for industry professionals, producers, and suppliers.
Distribution & Readership
- Print Circulation: 25,000 copies per issue (4 issues per year)
- Digital Reach: Over 30,000 online subscribers
- Geographical Coverage:
- Middle East: Saudi Arabia, UAE and other Gulf countries, Egypt, Jordan, Iraq, Lebanon, and more
- North Africa: Morocco, Algeria, Tunisia, Libya, Sudan, and others
- Target Audience:
- Ruminants farms & integrators
- Feed manufacturers
- Veterinarians & nutritionists
- Equipment & technology providers
- Government officials & policymakers
- Industry consultants & investors
- For major information about the distribution scheme with numbers of subscribers devided by country and audience, read our detailed media kit or contact our marketing department (This email address is being protected from spambots. You need JavaScript enabled to view it.)
Editorial Calendar 2025
Each issue features in-depth reports, expert opinions, and market insights. Key topics include:
- January - March: Bovine respiratory disease, mastitis in dairy herds, horse husbandry
- April - June: Genetic selection for improved milk production, feed additive-related problems in cattle, camel breeding
- July - September: Bovine spongiform encephalopathy disease, good management practices in dairy farms, best ventilation practices
- October - December: Foot and mouth disease, acidosis and rumen health in cows, sheep and goat breeding
For editorials, articles or publishing in the magazine, contact us at This email address is being protected from spambots. You need JavaScript enabled to view it..
Advertising Opportunities
Maximize your brand exposure through our targeted advertising solutions:
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- Print Ads: Full-page, half-page, and quarter-page options available
- Digital Campaigns: Website banners, and social media promotions
- Sponsored Content: Industry-focused articles, case studies, and whitepapers
- Exhibition & Event Partnerships: Customized packages for industry trade shows
More information can be found in our detailed media kit
For advertising inquiries, contact us at This email address is being protected from spambots. You need JavaScript enabled to view it. .
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